About Us

                                                         ABOUT PERCURVE

"True freedom begins when your body is cradled, not constrained."

In an era obsessed with corset-like shaping, Percurve was born from a moment of painful clarity. In 2018, our founder Sophie stood backstage at Paris Fashion Week watching models wince as they ripped off their underwire bras after shows—those "perfect" bodies secretly punished by their own armor.

"Why must beauty hurt?"

This question sparked a three-year odyssey with biomechanical labs and women's health researchers to reinvent intimate apparel:

  • We replaced wires with our Bio-Memory Lift System™, using aerospace-grade elastic polymers for millimeter-precise support;

  • Inspired by NASA's liquid cooling tech, we engineered CloudWeave™ fabric—300% more breathable yet lighter than a silk scarf;

  • Through 8,000 3D body scans, we created Dynamic Seam Architecture™ that moves with your body’s natural rhythms.

This isn’t lingerie. It’s liberation engineering.

When our first tester—a breast cancer survivor who’d sworn off bras—texted "I can finally love my reflection again," we knew Percurve’s mission: to redefine how women relate to their bodies.

Now, inside every Percurve tag, you’ll find our creed:
"You’re not being shaped. You’re being celebrated."

—Because real curves should never come at the cost of comfort.